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Common questions and answers


The Willie Wags was founded in January 2016 by Jamie Clark, a 30-something mommy, wife and multi-tasking maven. After years of owning her own small retail business, the concept was created one snowy Saturday afternoon at her dining room table after a long conversation with a local small business consultant.  Jamie believed a new retail concept based loosely on funky Maine dialect and expressions could help busy professional women discover, explore and support other female entrepreneurs. Inspired by spotlighting the best female owned businesses and products she could find, she hand picked, packed and shipped the very first Willie Wags packages out of her house in Maine.


The Willie Wags is a quirky and fun subscription service for professional women based on two core values: women supporting women and discovering those must have essentials that are hidden off the beaten path…or as we refer to it, The Willie Wags.  Our goal is to make shopping and discovering hot new products fun, effortless and empowering. We believe small business is the lifeblood of our economy and supporting female entrepreneurs is wicked important!  Which is why, we source all of our materials from women owned businesses.  From business cards to stickers, crinkle paper to the fabulous goodies inside every subscription box, each product has been thoughtfully sourced through women owned businesses.  Each month, we will bring you a mix of essentials and trends that will lift your spirits, make you smile and take you out into The Willie Wags to discover great products created by amazing up and coming female entrepreneurs.  The Willie Wags is driven by the spirit of entrepreneurship, a passion for those things that encourage and inspire and the accumulation of things that we call cunnin’. Looking for a little uplifting pick me up each month?  This is your kind of box.


Each Willie Wag box is personally curated and hand packed with love.  The contents of the box are a surprise, but the retail value of each box is always more than the price paid for the subscription. Expect the unexpected with home goods, office supplies, clothing, beauty, books, stationery, office décor and even non-tangible experiences. This is an opportunity to introduce you to the products and services we know you will love!   Become inspired as a founding member and subscribe to our monthly Willie Wags box.  Each box will be mindfully curated to include products from female owned small brands and shipped directly to you.  Love something in the box?  Unlike other subscription services that leave you high and dry without the ability to reorder individual pieces, come right back to our site to order more of your favorite new products!  Space is limited so DON'T wait or you will end up on the dreaded wait list!!


We know.  We know.  No one likes to have to wait.  Patience isn’t our best virtue either. So you need to act fast to get on the list! We are slowly growing our community with referrals and our waitlist. Our goal is to grow our membership every month at a pace we, and the small businesses we have partnered with, can comfortably maintain. Remember, each box is curated, picked and packed with love just for you!  So don't worry, we will put you on the waitlist and when you are next in line for an available box subscription, we will email you with instructions on how to finalize your  Willie Wags membership.


Did you know that as of 2012, women-owned businesses had an economic impact of $3 trillion annually in the US?  That translates into the creation and/or maintenance of more than 23 million jobs…or 16 percent of the US job market! Talk about small businesses making a hum dingah of a difference! Even more eye-opening…the untapped potential of women business owners.  What if the majority of women-owned businesses were employer firms as opposed to what we have today (80% have no employees other than the owner, 20% employ additional staff)?  The overall economic impact would be exponentially greater than it is today…think $10 trillion! This data illustrates the desperate need for new thinking and action to support women who seek to grow their businesses.  That is where we come in!  Not only is it The Willie Wags mission to spotlight, market, sell and distribute products from these small women-owned businesses it is our intention to give back and help them grow!   We support each of the businesses we collaborate.  A portion of the proceeds from each box subscription goes directly back to help fund growth opportunities for female small business owners in need of assistance.  We grant Willie Wags Wishes!  Twice a year we sit around our conference table and select small business wishes to grant.  From commercial mixers, to covering the cost of creating a company video, capital to increase inventory levels or a paid leadership training program, there is no wrong answer.  We just want to help make a difference in the profitability and growth of women owned small businesses around the world. The amount and size of the wishes we are able to grant is dependent upon the number of boxes we distribute each month.  You were thinking you were just signing up for a lifestyle subscription box weren’t you?  Think again.  Together, we’re making some wicked big impact!


If you subscribe to our monthly subscription service, you will be billed immediately. The time of the month you subscribe will determine the month's box you receive. New subscriptions placed before the 21st of the month are for the CURRENT month's box. Orders placed AFTER the 21st of each month are for the NEXT month's box. Each month thereafter, you will be billed on the 1st of every month for the current month's box. Boxes ship out between the 21st-25th of the month. Need to make adjustments to your subscription? Just log into your account to make the necessary changes. If you have any questions, please reach out to us at: info@thewilliewags.com

Subscription Options
By the Seat of my Pants       (Mo/Mo)             $59.99
Right out Straight                 (3 mos sub)        $169.99 (Save over 5%)
Hum Dingah                         (1 year VIP)         $649.99 (Save over 10%)

Although we would love to cover shipping for each of our subscribers, shipping is not included in the monthly subscription fee. Doing so would not enable us to provide the giveback opportunities we do to the small businesses we collaborate with. Please note...our boxes are large and STUFFED...which means they are HEAVY (sometimes over 5 pounds!!!). We do offer discounted flat rate $9.99 shipping within the US and flat rate discounted shipping of $19.99 to Canada. Thank you for understanding and for supporting the small businesses we collaborate with! We reserve the right to ship in varied size boxes to accommodate the inclusion of larger products.


Wahoo...we sure do! We are currently offering discounted flat rate shipping to Canada for $19.99! Welcome to TWW our Canadian friends! Unfortunately, we are not shipping outside of the Canada & the US at this time...but stay tuned!


We take great care and effort into hand selecting what goes into each of our monthly boxes. The goal being that each box is filled with surprise gifts for you or someone you love. The Willie Wags does not refund or take back any boxes or items we ship as part of a subscription box. If for some reason you are unsatisfied with your experience, please email us at info@thewilliewags.com, and give us the opportunity to resolve your issue.  If The Willie Wags is not for you, you can cancel at any time.  To cancel, simply log into your account and click the "edit" button under your active subscriptions. Cancel the subscription, then press "change". Please take note that certain dates and exceptions apply. For instance, if you cancel your subscription after the 1st of the month you will still be charged for the renewal, rest assured you will receive that box you were charged for but we cannot refund or return the box we shipped you. If you do cancel, please let us know why. We are new, growing and committed to customer service and want to know what we can do better!

Anyone with severe peanut allergies should avoid subscribing as box products may contain peanut products or products containing peanut residue.


We absolutely would love to hear from you.  Please reach out to us at info@thewilliewags.com.  Keep in mind we look for brands lead by women that align with our mission. Be sure to share product information, website link, the story behind your business and your contact information.  Jamie personally reviews and contacts all businesses that inquire about box inclusion.   *Due to high demand and space limitations we are currently scheduling business product spots three months out.